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Archive for November, 2009

Creating Successful Branded Apps: Searchable Content That Sticks

Monday, November 23rd, 2009

Learn how to create branded iPhone apps in this free webinar on Nov 25th at 4:00 PM EST, 1:00 PM PST.

Rachel Pasqua, iCrossingIf you want to learn how mobile marketing can greatly improve your bottom line than don’t miss this Wednesday’s Right On – No Bull Marketing Best Practices Webcast Channel event: “Creating Successful Branded Apps: Searchable Content That Sticks.”

The no-cost webinar on Wednesday, November 25th at 4:00 PM Eastern, 1:00 PM Pacific features Rachel Pasqua, Director of Mobile Marketing for iCrossing. She is at the forefront of the mobile marketing wave and intends to share a number of strategies for developing mobile applications that really work.

Sign up for the webinar now by going to our Internet Marketing Webinars page.

Generate Business Leads in a Tough Economy

Thursday, November 19th, 2009

Learn How to Build Your Business Even During an Economic Downturn

In today’s economy, running a business can be more difficult then ever.  Learn how to keep your business going and how to generating more opportunities in a tough economy.  Review a presentation from Right On – No Bull Marketing’s owner, Brian Offenberger, and learn how to generate leads in a tough economy.

Find out how overcome a tough economy while generating leads for your company.  Check out this presentation to gain useful help to better you business.

Twitter More Important Than Ever For SEO

Monday, November 16th, 2009

Recent announcement by Google and Bing makes Twitter an excellent SEO tool.

If your company is not already using Twitter as an internet marketing tool to generate profits than here is another great reason to get started.

We mentioned recently that both Google and Bing are starting to include Twitter posts (tweets) into their normal search results pages.  This means that whenever someone enters in a search term, they will not only see relevant websites, but they will also find tweets that relate to what they are searching for.

By regularly tweeting about your relevant search terms, you can have your Tweets on the first page of Google and Bing, even if your website isn’t there yet. From there, you can draw people to your website, and eventually turn them into customers.

Here are a few tips to write tweets that are search engine optimized:

  • Include key phrases in tweets – these are the words people are using to find you.
  • Don’t spam – keep your tweets interesting and relevant.
  • Tweet regularly – recent posts get priority for search results.
  • Use hashtags – # is used in Twitter to identify a specific topic such as #cars. Find topics that relate to your post at http://hashtags.org/.

Using Twitter for SEO can generate huge results for your business. If you have already seen results or have questions, leave a comment below.

2009 State of the Blogosphere Report Published by Technorati

Wednesday, November 11th, 2009

New State of the Blogosphere survey examines strength of the blogosphere, trends, benefits of business blogging, and more.


Once a year, leading blog search engine Technorati publishes its annual State of the Blogosphere report. This year they have surveyed 2,900 bloggers in the largest and most comprehensive look at the inner workings of the blogosphere to date.

The 5 part report offers a fascinating glimpse into why people blog, what they write about, how they blog, how content is monetized, and emerging trends in 2009.

While the whole report offers interesting insights for online marketers, day 4 of the report examined the 14% (out of bloggers who monetized their blog) of corporate bloggers and their responses. Among corporate bloggers, a full 71% have increased visibility within their industry and 56% claim that their business blog has helped their company establish themselves as a thought leader in the industry.

Other benefits of corporate blogging include 63% who claim that prospective clients read their blog and later bought from them and 36% of respondents who have been asked to speak at industry events because of their blog.

Read the full 2009 State of the Blogosphere report.

Congratulations AIIM Homepage Makeover and Consultation Winners

Monday, November 9th, 2009

Right On – No Bull Marketing would like to congratulate the winners of the no-charge marketing consultations and the winner of the home website page makeover from the “Generating Leads in a Tough Economy” presentation at the AIIM show.

Right On – No Bull Marketing would like to congratulate to Mitch Davis from Imaging & Microfilm Access, Inc. for winning the Home Web Page Makeover!

The following 10 people won a No-charge 30 Minute Consultation:

We will be reaching out to all winners shortly to schedule your home web page makeover and no-charge 30 minute consultations. 

Stay connected with Right On – No Bull Marketing by following us on Twitter and becoming our fan on Facebook.

Twitter and Other Social Media Embraced by Google and Bing

Monday, November 9th, 2009

Search engines Google and Bing to start indexing status updates from social networking sites.

This year’s Web 2.0 Summit featured some big social media news from search giant Google and its up and coming rival, Bing.

First at the Summit, Microsoft announced that Bing has formed deals with both Facebook and Twitter to index status updates and serve them for relevant searches. Additionally, a beta version of Bing’s Twitter search page was released as a way for searchers to better find tweets.

Not to be outdone, Google announced its own deal with Twitter during the Summit to index tweets on the Google search engine. These changes are expected to be made active in the next few months. They also announced Google Social Search, a real-time search indexing page that will allow users to search for content created by people in their social network.

At this time Google has not formed a deal to index Facebook status updates. However, since only public updates will be indexed by Bing (the majority of status updates are private), this is not expected to be a huge problem for Google.

 
  
 

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