Here are some tips that distributors and manufacturers can give their channel partners to increase dealer network sales.
- Don’t Force The Sale – There’s an old phrase that you probably know. Always Be Selling. Many salespeople live and die by this. In the 21st Century this doesn’t work. Customers don’t want to be pressured into buying. It’s better to form a long-term friendship with the customer. It’s more profitable.
- Stay Focused – A good salesperson knows when and how to close a sale. They have the confidence and the know-how to close a sale at the right time. This helps protect and build customer loyalty with your products.
- Don’t Jump The Gun – Some salespeople get too anxious and try to close the sale too early. Your channel partner’s sales staff should be trained to make sure customers are satisfied with the product.
- Be Concise – When ready to close a sale, the salesperson should be direct and concise. You want to make sure that they are selling with confidence and energy.
To close sales, your channel partners are going to need support from your end.
Stay regularly involved with them. Make sure they have the latest product information. Also provide them with the tips that they need to sell more.
At Right On – No Bull Marketing, we provide channel partner sales consulting. We help distributors and manufacturers increase channel partner sales a variety of ways through company newsletter services and more!
To learn how we can help you, contact us today at 602-412-3168 or visit the Right On – No Bull Marketing Contact Page.