Right On – No Bull Marketing Founder Brian Offenberger on why he joined the Arizona Interactive Marketing Association – and why you should too.

Some months ago I was asked to participate in the creation of an organization committed to something that I feel strongly about; creating a thriving interactive marketing community in Arizona.

While Arizona is home to some of the most talented and professional interactive marketers in the industry, there has been little available for Arizonans to connect and network with each other while getting the most current education on all forms of interactive marketing.

The Arizona Interactive Marketing Association (AZIMA) was founded specifically to solve that problem and breathe new life into Arizona’s interactive marketing community.

Here’s how AZIMA’s website describes the organization:

“AZIMA is a nonprofit, nonpartisan membership organization that helps Arizona agencies, businesses, educational institutions and students improve their understanding and application of interactive marketing best practices. Driven by an extreme passion for interactive marketing, the founders of AZIMA created an organization to help you better understand all things about interactive marketing.”

As Vice President of Programs and Events, I’m excited to take part in creating such a valuable opportunity for interactive marketers in Arizona. I’m also greatly encouraged by the quality of guest speakers and events that have already been scheduled for AZIMA members.

If you work in the interactive marketing industry in Arizona, or have an interest in doing so, I strongly encourage you to participate by visiting the AZIMA website and learning more about our upcoming events and networking opportunities.