If you’re a manufacturer or a distributor, you’re probably used to seeing tons of barcodes in the scanning and shipping of the products that you sell.
That same technology is being taken to a whole new level. Many businesses are now using barcodes to market their products and services. It’s called QR codes.
QR codes, also known as quick response codes, are square-shaped barcodes that are attached on various marketing materials such as:
- Store Signs
- Product Packaging
- Direct Mail Advertisements
- Even Billboards
Customers then scan these QR codes with their smartphone to access various marketing information such as:
- Promotional Videos
- Websites
- Coupons and Deals
- Product Information
- And More
If you scan the QR code in this blog post with a smartphone app such as RedLaser, you’ll see how it brings you to a website. Imagine the marketing possibilities with QR codes.
To help you visualize this, the video below shows you how a QR code is scanned.
If you need some convincing on why you should be using QR codes, here are a few potential benefits.
1. QR Codes Are Easy To Use: There are tons of free QR code generator sites. You can create QR for nothing and print them and easily attach them to marketing materials.
2. QR Codes Are Cheap: You’re going to get a lot of return on QR codes because they cost practically nothing to generate. The only cost is paying for the marketing materials where you plan to attach them. To save money, you can integrate them into existing advertisements.
3. QR Codes Reach Mobile Users: Millions of customers have iPhones, Android phones or some other type of smartphone. This is an untapped market. It’s a great way to interactively reach customers in a whole new way, especially when their inside a store.
Get Help With QR Codes And More!
At Right On – No Bull Marketing, we help increase channel partner revenue by teaching your channel partners how to sell and market in the 21st Century.
Our innovative Business Partner 3.0 program teaches your channel partners about cutting edge technology such as QR codes as well as sales and marketing fundamentals.
With our program, you’ll get more sales and save money. To learn more about our Business Partner 3.0 program, visit www.RightOn-NoBull.com.
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